Manter Market Research Consulting

Strategic Planning | Market Research | Marketing Planning | Market Strategy |  Call: 740-369-6610

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Tuesday02 March 2021

DSC 2375Joan M. Manter, principal of Manter Consulting, brings more than 25 years experience in marketing, market research and strategic planning. She provides strategic insights, information and direction that assist organizations in making the right decisions.

Before starting Manter Consulting in 1996, she worked with OhioHealth serving as the senior planning, marketing and market research executive. For Central Benefits, a 19-state mutual insurance company, she managed the strategic plan, product development and market research functions. While a senior consulting associate for Management Horizons, a retail-consulting firm, she conducted industry and acquisition studies for national firms.


Joan has also held assistant professorships and adjunct faculty positions in business at Otterbein College, Marion Technical College, Franklin University and Ohio Wesleyan University. Manter has a Bachelor of Arts from Ohio University and a Master of Business Administration from The Ohio State University.


"I have worked with Joan on multiple projects and always found her approach to be thorough, thoughtful and well informed.  Her expertise in research and strategic planning is second to none."

                                                                                                             Steven J. Garlock, Senior Vice President, OhioHealth, Columbus, Ohio